A very sophisticated political message on a number of levels.

1. Appeals to kids and pop culture. Starts off entertaining.
2. Conveys a number of points quickly and efficiently.
3. No graphic images, yet gets the mental image in your head they are trying to convey.
4. Offers an immediate action for the viewer to take.
5. Easy to remember URL is easy to share with friends.

Whether you agree or disagree with the message, it is worth watching if only for a good example of an effective short political film.

www.themeatrix.com